Facebook Ads v Boosted Posts and poor reach!
This is the first time I’ve embedded one of my periscopes into WordPress so fingers crossed it works!
I wanted to share this scope with you as I know alot of small businesses are worrying about Facebook algorithms ruining their post reach. I listened to an amazing Fb ad expert, Zach Spuckler, who basically tells us to ‘get over it’.
The main focus you should have is being consistent, providing great content and analysing what works best for your business page. Have a listen and see if it makes sense for you.
https://www.katch.me/embed/v/8ee1561f-93ca-3bc6-a5fa-f5e5e2aad194?sync=1
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